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Social Media Content Calendar Template

Use this free template with Google Sheets and Microsoft Excel

4.25 (1 reviews)
Last updated Updated April 4, 2026
Created by Natalia Prokhorenko
Type Weekly
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Template Specification

Format Google Sheets, Excel
Created May 9, 2024
Last Updated April 4, 2026
Community Added to collections by 31 Users
Usage Stats 59 downloads this month

Key Features of This Template

Suitable For Marketing Smm
Style Professional

About this template

Use our comprehensive Content Calendar Template + Planner to systematically post and promote your content. This social media content calendar template is suitable for any company and blogger for advertising on different platforms.

All-in-One Decision to Promote Your Product or Brand

With this calendar template in Google Sheets and Excel, you will no longer have questions regarding statistics and the profitability of the content. From Monday to Sunday, you can monitor which social networks were updated, which posts and target audiences made more profits, and receive other statistics.

Convenient and Comprehensive Structure

Our weekly content calendar and planner consists of the following parts:

  • The placeholder for a preview image for the post.
  • A place to include the link to the publication.
  • Placeholder for the target audience and type of content (memes, informative, advertising).
  • A field for the caption used.
  • A place to fill in hashtags (optional for social networks).
  • Checkboxes with stages of work from content approval to archiving.
  • A field for review notes from the content manager.

If you want even more tools for personal and business planning, explore our blank calendar pages in Google Sheets, Google Docs, and other formats.

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Free Template
Download Free Template
Choose your platform and start editing right away
Edit in Google Sheets
Download in Excel
No account required • Attribution required
Customize text, images, and colors
Print-ready for home or office
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How to Use and Edit This Template

1

Get Your Document

Click the "Edit Template" button to create your own editable copy in Google Sheets or download for Microsoft Excel
2

Customize Everything

Easily change colors, fonts, and layouts to match your unique style or brand identity
3

Add Your Content

Fill in your data, upload images, and replace the placeholder text with your own information
4

Print, Export, or Share

Print, export as PDF, or share instantly

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