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Editable Social Media Content Calendar

Use this free template with Google Sheets and Microsoft Excel

3.88 (2 reviews)
Last updated Updated August 1, 2026
Created by Natalia Prokhorenko
Type Weekly
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Template Specification

Format Google Sheets, Microsoft Excel
Created May 7, 2025
Last Updated August 1, 2026
Community Added to collections by 13 Users
Usage Stats 32 downloads this month

Key Features of This Template

Suitable For Marketing Smm

About this template

Plan your content long-term and track metrics for every post, video, and ad with our Editable Social Media Content Calendar. This template is perfect for managing content on any social platform or blog, as well as for SEO and Google Ads. Collaborate with your entire team in a single file, thanks to the flexible features of this social media calendar template in Google Sheets.

Convenient, Universal, and Fully Editable

The default layout is designed for planning 24/7/365, but you can use only the sections you need. Select the content type from a drop-down list, add previews, links, target audience details, captions, and hashtags, and keep up with your review notes.

We’ve also included several handy features:

  • Use built-in checkboxes to mark and track the content readiness.
  • Update the drop-down lists in just a few clicks.
  • Collapse weekly sections for quick navigation and a cleaner look.

With its white background, clear accents on key blocks, and easy-to-read fonts, this template is extremely versatile. It’s perfect for large marketing teams, small companies, or individual content creators and bloggers.

Want a more vibrant design or a different format? Download the perfect customizable calendar for your needs from our website.

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Free Template

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Choose your platform and start editing right away
PLATFORM

Google Sheets

Opens in browser

Microsoft Excel

.xlsx
PAPER SIZE
A4 Landscape
Google Sheets – A4 Landscape
No account required • Attribution required

WHAT’S INCLUDED

Weekly collapsible planning sections
Customizable content type drop-downs
Target audience segmentation tabs
Integrated hashtag tracking section

Calendar Tips

1
Update target audience regularly to reach precise segments.
2
Use drop-downs for quick content type selection.
3
Track hashtags to analyze engagement trends.
4
Collapse weeks to simplify navigation of busy months.

FAQ

Is the template compatible with all devices? Yes, it works with Google Sheets and Microsoft Excel on any device.
How easy is it to use? It's user-friendly with intuitive drop-downs and checkboxes.
Can I customize the sections? Absolutely, you can modify tabs and headers to suit your needs.
Is this template free? Yes, you can download and use it freely in Google Sheets and Microsoft Excel.
How do the automatic features work? Formulas in Excel automate checklists and sections for efficient tracking.
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How to Use and Edit This Template

Get Your Document
1

Get Your Document

Click the "Edit Template" button to create your own editable copy in Google Sheets or download for Microsoft Excel
Customize Everything
2

Customize Everything

Easily change colors, fonts, and layouts to match your unique style or brand identity
Add Your Content
3

Add Your Content

Fill in your data, upload images, and replace the placeholder text with your own information
Print, Export, or Share
4

Print, Export, or Share

Print, export as PDF, or share instantly

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